On-Page SEO Services

Stuck in the back of Google? Our on-page SEO services will polish your website in the ways search engines understand.

Learn how our comprehensive on-page support can attract a steady stream of clients to mental health businesses like yours.

Are you a Therapist Feeling Overwhelmed by Search Engine Optimization (SEO)?

As a mental health professional, you want to help people and positively impact their lives—starting your own therapy practice is a natural step toward achieving that goal.

But with Google and other search engines playing a critical role in how people find information and support, things can quickly become overwhelming when marketing your services online.

You’re not alone if you feel confused about search engine optimization (SEO) services and what they entail. The sheer number of keywords, technical terms, and ranking factors can make your head spin.

That’s why we’re here to help.

Does this Sound Like You?

You’ve created your own website, but it’s not getting any traffic.
You’re browsing different on-page SEO services and aren’t sure who to trust.
You’ve heard terms like ‘keyword density,’ ‘title tag,’ and ‘meta description,’ but you’re not sure how they all fit together to create a search-engine-friendly site.

We offer on-page SEO services for:

Book a Free Call

Our Levels of Service

See below for a list of all the

on-page SEO factors we

address as part of your service.

Standard Service

New to SEO? Start by implementing simple on-page SEO strategies to rank higher.

Book now

Advanced Service

Superior on-page optimization to skyrocket your search engine rankings.

Book now

Month 1 – Setup, audit, keyword research and top-priority fixes

✔ Google Analytics setup/analysis
✔ Google Search Console setup/analysis
✔ XML sitemap
✔ Robots.txt
✔ Keyword and content mapping
✔ Content audit
✔ Website crawl analysis
✔ Page speed analysis
✔ Duplicate content analysis
✔ Metadata and URL structure review
✔ Response status codes review
✔ Duplicate URL review
✔ Duplicate titles and tags review
✔ Title tag optimization
✔ Site HTML pages and architecture review
✔ Image size review
✔ Canonicals review
✔ Advanced optimization for priority pages

Month 2 – Second priority fixes + additional SEO activities

✔ Monthly reporting
✔ Continuation of top-priority fixes
✔ Schema markup audit and implementation
✔ Google Search Console data analysis
✔ 8-10 Content outline briefs
✔ Link cleanup
✔ New published content optimization
✔ Google Analytics data analysis
✔ Continuous performance benchmarking
✔ E-A-T analysis for priority pages
✔ Continuous priority page optimization

Month 3 – On-page SEO maintenance

✔ Month 2 continued PLUS..

- Overall on-page maintenance
- Keyword rank tracking and site performance analysis
- Google NLP (Natural Language Processing) analysis for priority pages

Choose us, and you’ll gain all the benefits of our Keyword Research and SEO Audit packages as part of your all-inclusive service.

Our Levels of Service

See below for a list of all the on-page SEO factors

we address as part of your service.

Month 1 – Setup, audit, keyword research and top-priority fixes

Google Analytics setup

Google Search Console setup

XML sitemap

Robots.txt

Keyword and content mapping

Content audit

Website crawl analysis

Page speed analysis

Duplicate content analysis

Metadata and URL structure review

Response status codes review

Duplicate URL review

Duplicate titles and tags review

Title tag optimization

Google Search Console data analysis

Google Analytics Data analysis

Site HTML pages and architecture review

Image size review

Canonicals review

Advanced optimization for priority pages

Month 2 – Second priority fixes + additional SEO activities

Monthly reporting

Continuation of top-priority fixes

Schema markup audit and implementation

Google Search Console data analysis

8-10 Content outline briefs

Link cleanup

New published content optimization

Google Analytics data analysis

Continuous performance benchmarking

E-A-T analysis for priority pages

Continuous priority page optimization

Month 3 – On-page SEO maintenance

Month 2 continued PLUS…

‣ Overall on-page maintenance

‣ Keyword rank tracking and site performance analysis

‣ Google NLP (Natural Language Processing) analysis

for priority pages

Standard Service

New to SEO? Start by implementing simple on-page SEO strategies to rank higher.

Book now

✔

–

✔

–

✔

–

Advanced Service

Superior on-page optimization to skyrocket your search engine rankings.

Book now

✔

Choose us, and you’ll gain all the benefits of our Keyword Research and SEO Audit packages as part of your all-inclusive service.

How it Works

We’re transparent and honest in our approach.

You won’t pay a cent until you understand how your on-page SEO forms part of a holistic strategy that serves your goals as a business owner.

Getting started takes just three steps:

Free Mini Audit

Book your free 30-minute discovery call, so we can learn more about your needs. Afterwards, you’ll receive a free mini SEO audit.

Invoice & Timeline

Want to go ahead? You’ll receive a payment schedule for the work. Your on-page SEO will commence upon receipt of the first payment.

See SEO Success

Receive regular updates on your site’s SEO, and focus on the rest of your business knowing your digital marketing is in expert hands.

It’s likely we’ll recommend publishing content as part of an on-page SEO campaign. Speak with us about our expert SEO writing services, and receive a bundle discount.

Book a Free Call

What are On-Page SEO Services?

If you’re a helping professional looking to market your private practice, you may not fully understand the relevance of on-page SEO to your business.

In simple terms, on-page SEO refers to techniques that optimize the content and structure of your website to improve its visibility and search engine ranking.

This is done by…

Analyzing various data sources to determine target keywords and phrases that your ideal clients are searching for; and
Making changes to your website’s code and content to connect it to these target keywords, making it more attractive to Google.

On-page SEO is an ever-evolving art and science. That’s why most businesses looking to attract new clients through Google will turn to an SEO agency like ours to work dedicatedly on their website and lift their site rank.

Why Market Yourself Using Search Engines?

Remember the days of paying for advertising slots on television? Or how about ads in the paper—or on bus stands?

It can be helpful to compare marketing via SEO to these classic forms of marketing to understand how times have changed.

Thanks to technology, you no longer need to blast your advertisement to anybody flipping through the channels or passing by on the street. Instead, you can advertise in ways that gain the attention of only those most likely to be interested in your services.

But hold on—maybe you’re wondering…

Why can’t I just run targeted online ads?

Online ads work, but only as a short-term strategy.

On-Page SEO is a Long-Term Commitment

Anyone who says performing a few magic tweaks to your website will yield instant results is out to steal your hard-earned dollar.

Quality on-page SEO involves making many adjustments to a site and publishing content over several months, then carefully watching to see how Google responds.

This means that to get value from an on-page SEO service, you’ll want to be prepared to commit to at least six months of support.

Here’s an analogy to help illustrate why.

Marketing a business through SEO is a bit like flying a plane.

To start, you need to use a lot of fuel and powerful thrusters to get in the air.

In the world of on-page SEO, this means combining various strategies, including research, quality content, and making on-page improvements to your site’s technical aspects (e.g., meta descriptions, internal links, image optimization, etc.).

These first few minutes of take-off correspond to the first six months of your on-page SEO efforts. We strongly recommend committing to at least these six months. Otherwise, your investment risks yielding little return.

That’s a little like an airplane failing to reach its destination. We don’t want that.

When the phones start ringing, you’ve reached cruising altitude.

After the first six months, your monthly investment will typically begin to decrease.

Like a jet cruising through the sky, you can publish engaging content, such as a blog post, usually every one or two weeks. This will keep organic traffic coming through your door.

You’ll be coasting along, your phones ringing consistently.

Once you’re comfortably at cruising altitude (usually 9-12 months), you can begin to ease off or deepen your strategy depending on your caseload. Your on-page SEO becomes a marketing strategy that’s totally within your control.

Get in touch today, and let us walk you through it.

Ads are like renting; SEO is building your own house.

Ask yourself, which would you prefer:

You rent space to garner attention using paid ads; each time your listing expires you have to start marketing from scratch.
Every investment you make in your marketing has a compounding effect that lasts, even when you stop investing.

This is the difference between renting ad space and investing in a long-term SEO strategy.

By choosing to market your small business or therapy practice using SEO, you’ll be building a marketing strategy that’s yours.

Like building a house, you’ll be building up the authority and marketing power of your website in ways that last and eventually only require minor maintenance—a bit like performing repairs on a house!

Better yet, SEO is a strategy you can deepen and adjust according to your caseload and the clients you’re most interested in serving—so don’t choose the short-term option.

Choose the strategy that will secure your livelihood for years to come.

A Long-Term Investment in Your Earning Potential

Some group practices require you to hand over 30%, 40%, or even 50% of your earnings to work under their roof and benefit from their brand.

Wouldn’t you rather this money be going into your own pocket?

By building your own online presence, you can gradually move toward working solo and attracting your own clients. It all starts with a beautiful website and quality content that speaks to your ideal client’s search intent.

On-page SEO then becomes the icing on the cake. It multiplies the impact of your efforts to build this online presence.

When you set aside funds each month to chip away diligently at this marketing effort, you’re setting yourself up for success in the long term. You can increase organic traffic to your website, and slowly but steadily reduce your dependence on your group practice’s brand.

Why Our On-Page SEO Services are Different

Unfortunately, not all on-page SEO services are created equal, and many fall short of delivering the results their clients need.

There are many ways an SEO company can go wrong with its SEO practices, but here are just a few we’ve seen:

High-Quality Keyword Research

Some on-page SEO services don’t conduct keyword research properly before optimizing a website.

This is like trying to hit a target without specifying what the target is. Without relevant keywords, you simply can’t expect to attract relevant traffic and improve your search rankings.

We use keyword research practices far exceeding industry standards. Our four-phase procedure ensures perfect alignment between your helping niche and your target customers.

SEO Practices Tailored to the Mental Health Niche

Another problem we’ve seen is that some on-page SEO services take a one-size-fits-all approach to on-page optimization.

They’ll use the same tactics and strategies for every website, regardless of the industry or niche. This is ineffective because each website has unique goals and audiences.

We focus on SEO factors relevant to the specific needs of mental health businesses, such as local SEO and listings in directories like Google My Business and Psychology Today.

Content Marketing Specialists

Finally, some on-page SEO services focus solely on technical aspects such as meta tags and page titles, ignoring the importance of quality content.

In reality, on-page optimization involves a balance of technical SEO and creative elements, such as keyword-rich content, internal linking, and other on-site optimizations.

Our team of experts understands this and incorporates both elements into our on-page SEO campaigns to ensure our clients see real, sustainable results.

It’s Time to Meet Your On-Page SEO Expert

Ready to invest in your wealth and independence as a helping professional? By booking an obligation-free discovery call, you’re taking the first step toward…

✔ Positioning yourself as the local therapy expert in your area.

✔ Showcasing a fantastic website that reflects the depth of your expertise.

✔ Creating a steady stream of income that goes straight into your own pocket.

✔ Don’t settle for handing over a significant portion of your earnings to a group practice when you could be thriving off your own efforts.

Get in touch today, and let us walk you through our approach.

Book a Free Call

How long should I invest in on-page SEO services for?

At a minimum, you need to commit to at least three months of this service for us to carry out all the included procedures.

However, on-page SEO is a long-term commitment. We strongly recommend committing to at least 6 months to see improvements in your search ranking, and 9-12 months is the ideal investment to see a major improvement.

That said, we understand that priorities can change unexpectedly, which is why we don’t do lock-in contracts. You will only ever pay for one month of on-page SEO in advance, and you’re free to cancel your service at any time, no questions asked.
What are tags?
Tags are pieces of HTML code that provide information to search engines about web pages. There are many different types of tags that we address via our on-page SEO services:
- Meta tags are snippets of text that provide information about a web page to search engines and website visitors.
- Meta descriptions (a type of meta tag) are short snippets of text, usually up to 155 characters, that appear below a page’s title in search results.
- Title tags (another type of meta tag) are HTML elements that define the title of a webpage. These are displayed as clickable headlines in search results.
- Header tags are HTML elements that define the headings on a webpage. The most prominent header tags (H1 tags) should either be the same, or vary slightly from your title tag.
- Alt tags (also known as alt text or alt attributes) are pieces of HTML code that provide a textual description of an image on a web page. Alt text also helps visually impaired visitors understand the images on all your pages.
What are search engine spiders and crawlers?

Search engine spiders and search engine crawlers are computer programs used by search engines to discover, crawl, and index web pages on the internet.

Search Engine Spiders Explained

Spiders are automated programs that search engines use to systematically explore the internet, following links from one webpage to another.

They visit websites to gather information about their content and structure, which is then used by search engine algorithms to determine how they rank in search results.

Search Engine Crawlers Explained

Crawlers are similar to spiders, but they are used specifically to index web pages. Instead of analyzing a website’s content, they focus on storing information about its URL, title, meta description, and other relevant data.

This data is then used by search engines to populate search engine results pages (SERPs).
What is latent semantic indexing?
Will I need to start publishing blog posts?
As part of your on-page SEO service, we will prepare a content marketing strategy that requires you to prepare copy for your web pages and publish regular blog posts.

This gives you three choices:
- You can write these yourself with our guidance;
- We can work with a freelance writer of your choice; or
- You can purchase our SEO writing service.
We offer extremely competitive prices on our SEO writing services. Choose us for perfect integration between your SEO team and writers, and we’ll make sure you receive a further discount.
What can I expect to pay?